ORCA Labs

Information

Orca Labs is at the forefront of hearing innovation, pioneering new solutions to improve auditory experiences through advanced technology and research. With a focus on precision, performance, and user-centric design, Orca Labs is redefining what’s possible in the world of hearing aids.

Spring/Summer partnered with Orca Labs to develop a sophisticated visual identity and a cutting-edge digital experience that reflects the brand’s commitment to innovation and accessibility.

We have created their identity, visual communication platform, and website.

A Visual Identity That Amplifies Trust and Technology

Hearing technology is deeply personal, and trust is essential. Our approach to Orca Labs’ visual identity was rooted in clarity, professionalism, and innovation. 

We designed a cohesive brand language that works seamlessly across digital and physical touchpoints - ensuring consistency in everything from packaging to web interfaces.

Main colour palette

Search Publications

Orca Labs needed a website that would serve as both an informational hub and a gateway to its groundbreaking hearing solutions. We crafted an intuitive, visually compelling digital experience that highlights their research-driven approach while ensuring effortless navigation for users of all backgrounds.

Identity & Color Combinations

The logo and typography communicate a sense of precision and expertise, while a modern color palette ensures a contemporary and approachable feel.

Secondary colour palette

A Digital Platform for Accessibility and Innovation

Through thoughtful UX design, clear storytelling, and a clean interface, the website enhances Orca Labs’ ability to educate and connect with researchers, and partners alike.

Filip Rønne, Global Head of ORCA Labs

"We appreciated collaborating with Spring Summer. Easy and active communication, resulting in a more vibrant design than we had anticipated beforehand. For a research unit like us, they captured the very important balance between solid data-driven trustworthiness and inspiring forward-thinking science."

PPT slide design 

What did Spring/Summer create for ORCA Labs?

Spring/Summer designed and developed the new brand identity and digital platform for ORCA Labs, the audiological research arm of WS Audiology (WSA), launched in 2025 on WordPress. We led strategy, structure, design, and development across digital and physical touchpoints.

What technology powers the ORCA Labs platform?

The ORCA Labs platform runs on WordPress. WordPress was the right fit for ORCA Labs as a research-led publication platform, where the team needs to publish papers, findings, and updates independently while keeping a consistent brand identity across digital and physical touchpoints.

What was the brief Spring/Summer was given?

ORCA Labs pioneers advanced hearing solutions through cutting-edge research and technology. The brief was to develop a sophisticated visual identity and a digital experience that reflects the brand's commitment to innovation, precision, and accessibility, while balancing the data-driven trustworthiness of a research unit with the forward-thinking energy of a science brand. Hearing technology is deeply personal, and trust is essential to the proposition.

What design and strategic decisions shaped the project?

We grounded ORCA Labs' identity in clarity, professionalism, and innovation. The brand language works across digital and physical touchpoints, from packaging to web interfaces, so the experience is consistent everywhere ORCA shows up. The website is structured as both an informational hub and a gateway to research publications, with intuitive navigation for researchers, partners, and clinicians. Typography and colour communicate precision and approachability in equal measure.

What was the outcome of the ORCA Labs launch?

ORCA Labs launched the new identity and platform in 2025. ORCA Labs is part of WS Audiology, the global hearing-aid company formed by the 2019 merger of Sivantos and Widex, with a combined heritage of over 140 years in hearing technology. The ORCA network includes ORCA US (Chicago, since 2001), ORCA Europe (Stockholm, since 2007), and ORCA Asia (Singapore, opening 2026). The new identity now anchors ORCA Labs as a globally recognised research brand within WSA.

Who is this case relevant for?

This case is for research institutions, R&D divisions of large enterprises, and science-led brands that need a digital identity capable of carrying both data and design with equal seriousness. We work with brands where credibility is non-negotiable but the work also deserves to feel current. If your research arm needs a brand and platform of its own, this is the work we love.

How can a brand start a similar project with Spring/Summer?

Tell us about your project at contact@springsummer.dk or call +45 32 16 22 22. We're a Copenhagen-based digital design and brand agency, and we like hearing about briefs early, even if you're still figuring out what you need. Let's collaborate and make great stuff.